In an uncertain world, we create data-validated media that provides certainty, and helps people succeed at work.

THE

RELEVANCE

GROUP

Our brands

We’re redefining relevance

Our Mission

To deliver the defining authority that your audience trusts, ensuring our brands provide the clear pathway to success—even when the industry landscape shifts.

We’re building a portfolio of influential digital media brands, products, and strategic partnerships that help people succeed in their work, discover new methods and tools, and make better purchasing decisions.

We create and promote expert-vetted knowledge that’s relevant, honest, human, and relevant worth making and worth sharing.

We’re made up of creative and strategic thinkers located all around the globe, with our headquarters in Berlin, EU. If you’re looking for the opportunity to build new brands and businesses and work in an entrepreneurial environment where you can shape the path of your career, this is a great place for you.

Shareworthy content

We publish content (written, audio, video, and a lot more) that helps people succeed in their work, discover new methods and tools, and make better purchasing decisions. We focus on creating and promoting expert-vetted knowledge that’s relevant, honest, human, and relevant worth making and worth sharing.

Distributed trust

We are passionate about transparency, credibility, and consistency in our media, building for a loyal, long-term relationship with our global audience. We focus on quality and utility (Relevance), we are a reliable and modern operation built on autonomy and credibility (Trust), and we are constantly adapting and improving the experience through smart, disciplined evolution (Sustainable Growth).

Strategic partnerships

We work hand-in-hand with the world’s most impactful B2B brands, enabling them to meet customers’ needs at every touchpoint, across digital channels, and with the right engagement mechanisms.

Dynamic experiences

Our data scientists, creatives, and engineers evolve our platform to provide seamless, personalized experiences to meet our audiences’ needs.

Digital marketing

Our content, design, and marketing teams are constantly experimenting with creative strategies to unleash potential in search, social, email, and new marketing channels.

We embrace and drive change.

We’re flexible, which means we’re not afraid of new things. We know the landscape is evolving. We want to be landscapers, not landscaped. We believe nothing’s set in stone. We value fresh perspectives. We constantly challenge assumptions. We pivot when we get it wrong (and we openly admit it!). We believe everything is written in pencil.

We value done over perfect.

We make things better—more impactful, more efficient, more effective. We start simple. We start fast. We put things in the wild. We love testing new ideas. We challenge people to go outside of their comfort zones. We create an environment that nurtures experimentation. We get it done, and rapidly improve it. We embrace failure as a learning opportunity. We promote the spirit of debate. We believe in getting better every day.

We look for ways to play.

We laugh everyday, because we know that a sustainable career is one that sustains your spirit. We love challenges. We’re bold. We’re surprising. We’re unpredictable and wonderfully human. We’re brilliant. We inspire others. We inject fun into our work. We take our work (but not ourselves) seriously. We find ways to love what we do. We understand that work-life balance is a poor substitute for life-giving work. We enjoy the ride.

Social impact

Beyond the communities we’re nurturing, we want to be good news beyond our worlds. We make donations that have positive social impact, reflect things we care about, and help other organizations and people succeed.