Tools

Other Product Management Software

Here are a few more product management software that didn’t make the top list. I encourage you to experiment with these great options as well!

Related Reviews

If you still haven’t found what you’re looking for here, check out these other tools that we’ve tested and evaluated:

• Product Planning Software
• UX Design Tools
• Product Development Software
• Product Analytics Tools
• Idea Management Software
• Heatmap Software
• User Onboarding Software

Selection Criteria For Product Management Software

Wondering how I selected the best product management tools for this list? To build this top 10 list, I evaluated and compared a wide range of product development software with positive user ratings. I then further honed my list using the selection criteria below to see how each platform stacked up against the next one. I also looked at some of the common challenges in product management to pinpoint the features that add plenty of value.

Overall, selecting the right product management software requires an in-depth understanding of the software's capabilities and how they align with specific use cases.

Here’s a summary of my evaluation criteria:

Product Management Software Core Features (20% of final scoring): We test core features to see how well the software can perform the core functions and jobs to be done, required for a tool of its type. This allows us to discount and discard tools that advertise for a specific use case but don't have the functionality to back it up.

To be considered for inclusion on my list of the best product management software, the solution had to support the ability to fulfill common use cases, including:

• Roadmapping - Creating roadmaps designed to manage the entire product lifecycle.
• Design and prototyping- Visualize ideas, create interactive prototypes, and refine concepts to ensure alignment with stakeholders.
• Collaboration - Coordinating team collaboration and facilitating communication across departments.
• Idea Management - capturing and integrating customer feedback into product planning.
• Reporting and Analytics Providing actionable insights through comprehensive analytics.
• Task Management - Streamlining task management and workflow automation.

Additional Standout Features (20% of final scoring): We evaluate uncommon, standout features that go above and beyond the core features defined, and typically found in the category. Standout feature examples might include AI integration, advanced user analytics, or unique collaboration capabilities. A high score reflects standout features that will make work faster, more efficient, or offer additional value.

In identifying unique features and functionality, I particularly focused on:

• Advanced Integration with CRM and Sales Tools: Prioritizing seamless integration with CRM systems like Salesforce by evaluating their capability to sync product management and sales data and how the integration impacted sales metrics.
• Customizable User Interface (UI): Ensuring that tools allow modifications to layouts and views for specific team needs, and assessed user feedback on customization's impact on workflow.
• In-Depth User Behavior Analytics: Seeking out tools with comprehensive user analytics and assessing their ability to provide granular insights into user behavior to inform data-driven product decisions.
• AI-Enabled User Feedback Analysis: Investigating software that uses AI to process and analyze user feedback and exploring the effectiveness of these insights in driving product strategy and feature prioritization.
• Predictive Analytics and Forecasting: Looking for tools that provide advanced predictive models to forecast product success by analyzing historical data and market trends, validating their precision against actual outcomes.

How to Choose Product Management Software

With so many different product management solutions available, it can be challenging to make decisions on what product management software is going to be the best fit for your needs.

As you're evaluating trialing and shortlisting product management software, consider:

• What problem are you trying to solve?: Start by identifying the product management feature gap you're trying to fill to clarify the features and functionality the product management software needs to provide.
• Who will need to use it?: To evaluate cost and requirements, look at who'll be using the software and how many licenses or seats you’ll need. You'll also want to assess if the tool will be solely for product managers, or if more departments on your team will require access. Factor in how important ease of use, or speed of getting up and running is for your product management software users.
• What other tools does it need to work with?: Determine what tools you're replacing, which tools are staying, and any existing tools you'll need to integrate with, such as communications, CRM, customer support, development or sales software. Decide if your existing tools need to integrate with your new product management tool or, alternatively, if you can replace multiple options with one consolidated product management tool.
• What outcomes are important?: Factor in the result that the software needs to deliver to be considered a success. Consider what capability you want to gain or what you want to improve and how you will be measuring success. For example, an outcome could be the ability to get greater visibility into feature delivery timing or overall team performance. Keep the outcomes you want in mind as you’re evaluating different options to prioritize the maximum impact for your team.
• How would it work within your organization?: Account for your existing workflows and delivery methodology. Be clear on what's working well and the areas that are causing issues that need to be addressed. Remember, every team is different, so don’t assume that because a product management tool is popular, it'll be a fit for your organization.

Evaluation Methodology for Product Management Software

To evaluate product management software, I developed a comprehensive methodology that involved testing various tools across different use cases. Each software was assessed against a rubric covering seven critical aspects, with each criterion given a weighted score. These scores were then tallied to arrive at a final star rating for each product.

1. Core Product Management Software Functionality (20% of final scoring):
• This criterion focused on essential features like roadmap planning, task management, and collaboration tools.
• I tested each software's ability to handle these core functionalities in various scenarios, from small teams to large-scale product launches.
2. Additional Standout Features (20% of final scoring):
• Here, I looked for innovative features such as AI integration, advanced user analytics, or unique collaboration capabilities.
• I evaluated how these features contributed to the overall effectiveness and differentiation of the software.
3. Ease of Use (10% of final scoring):
• The focus was on the user interface and overall user experience.
• I assessed how intuitive and easy it was to navigate the software, including the complexity of its features and the learning curve involved.
4. Onboarding (10% of final scoring):
• I evaluated the onboarding process, including the availability and quality of training materials, templates, and interactive tours.
• The ease with which new users could start using the software effectively was a key consideration.
5. Integrations (10% of final scoring):
• The ease with which new users could start using the software effectively was a key consideration.
6. Customer Support (10% of final scoring):
• This involved assessing the responsiveness, availability, and helpfulness of the customer support team.
• I also looked at the variety of support channels offered, such as live chat, email, and phone support.
7. Value for Money (10% of final scoring):
• I compared the pricing of the software against its feature set and performance.
• This involved considering whether the software offered a good return on investment, particularly for small to medium-sized businesses.
8. Customer Reviews (10% of final scoring):
• Customer feedback from various review platforms was analyzed.
• I focused on overall satisfaction, specific praises, and common criticisms to gauge real-world user experiences.

Each software's scores in these categories were calculated based on their performance, weighted according to the importance of each criterion, and then summed to provide an overall star rating. This methodical approach ensured a balanced and comprehensive evaluation, providing clear insights into the strengths and weaknesses of each product management tool.

What Is Product Management Software?

Product management tools are specialized tools or suites of applications that help businesses and product teams effectively plan, develop, and manage their products throughout their lifecycle. It provides functionalities that aid in tasks such as idea generation, product planning, collaboration, communication, and tracking the progress of product development. It also serves as a central hub for product managers, designers, developers, and other stakeholders to collaborate, streamline workflows, and make informed decisions.

Product management software often includes features for design and prototyping, product development, roadmap planning, task management, documentation, team collaboration, and integration with other tools to streamline the overall product management process.

P.S. Even the best software cannot replace the full skillset of a product manager. To hone your craft as a PM, I suggest browsing our list of resources for product managers, which rounds up some of our favorite books, videos, podcasts, newsletters, and more.

Trends in Product Management Software for 2025

In 2025, product management software is evolving rapidly, introducing new features that are reshaping how product managers plan, develop, and market products. These trends reflect the industry's response to the changing needs of product managers, especially focusing on customer-centric development and operational efficiency.

AI Integration

AI-powered tools, like Zeda.io, are providing insightful customer feedback and guiding product development decisions. This trend is pivotal for creating revenue-driving product roadmaps based on customer insights and product intelligence.

Focus on Cybersecurity

With the rise of data breaches, product managers are increasingly responsible for ensuring the cybersecurity of their products throughout their lifecycle. This trend reflects the growing concern for data security in product management.

Emotional Intelligence in Product Management

The importance of emotional intelligence in product management is rising, focusing on empathy, team collaboration, and stakeholder management. Product management software with features like collaborative tools and feedback analysis can help foster a deeper understanding of customer and team emotions.

Greater Emphasis on Remote Collaboration

With the rise of remote work, there's an increasing demand for features that support remote collaboration. This includes tools for virtual brainstorming, remote sprint planning, and online feedback collection, enabling teams to work effectively regardless of their location.

Increased Focus on Sustainability

Product management tools are also starting to include features that help in planning and tracking a product's environmental impact. This trend is driven by the increasing importance of corporate responsibility and sustainability in product development.

As product management continues to evolve, these trends are not just shaping the tools and software used, but also the way people approach product development and management. Product managers must adapt to these changes by leveraging new technologies and methodologies to stay competitive and effective.

Features of Product Management Software

Here's a look at some of the key features of product management software. Each of these features plays a pivotal role in the successful management and execution of product-related tasks and strategies:

1. Product Lifecycle Management (PLM): Manages the entire lifecycle of a product from inception to retirement. PLM features are crucial for maintaining a comprehensive view of the product's development and ensuring consistent progress through each stage.
2. AI-Powered Task Automation: Automates routine tasks like insight identification, trend analysis, and summarization. This feature boosts efficiency, enabling teams to focus on strategy and innovation while working faster and smarter.
3. Idea Management: Captures and organizes ideas for product features or improvements. This feature is important for fostering innovation, enabling teams to brainstorm and prioritize ideas effectively.
4. Design and Prototyping: Although this doesn't necessarily need to be a function of this software, your design software or process should be integrated well with your product management software to ensure alignment with stakeholders, streamline developper handoff and communication, and free up workflows.
5. Budgeting and Financial Tools: Track and manage the financial aspects of product development. Effective budget management is key to ensuring that product launches and updates stay within financial constraints and resources are allocated efficiently.
6. Compliance and Regulation Tracking: Ensures product compliance with industry standards and regulations. This feature is essential, especially in highly regulated industries, for mitigating risks and ensuring legal compliance.
7. Feedback Management: Collects and organizes customer and stakeholder feedback. This feature helps in prioritizing product features and improvements based on direct user input, making the product more market-fit.

These features enhance the capabilities of product management software, ensuring that product managers have a comprehensive suite of tools to effectively plan, develop, and monitor their products.

Benefits of Product Management Software

Product management software offers a range of benefits that can help users manage a product's lifecycle both efficiently and effectively. Understanding these benefits is key to making an informed decision about which tool will be the best fit for your needs. These benefits include:

1. Enhanced Collaboration: This software facilitates better teamwork and ensures that everyone is aligned with the product goals, leading to more cohesive product development.
2. Data-Driven Insights: By analyzing product performance and market data, businesses can make strategic decisions that align with customer needs and market trends.
3. Increased Productivity: Product management software reduces manual workloads, allowing teams to focus on more critical aspects of product development and innovation.
4. Risk Management: Early identification of risks allows for proactive mitigation, reducing the likelihood of product delays or budget overruns.
5. Customer-Centric Development: Integrating customer feedback directly into the development process ensures that the end product meets market demands and customer expectations.
6. Optimized Integration: Enhance the functionality of your existing software ecosystem by syncing seamlessly with design, data, and other collaboration platforms. These integrations ensure smooth handoffs, centralized data insights, and cohesive workflows, helping product managers bridge gaps between tools and departments.

Product management software is a great tool that not only streamlines various aspects of product development but also ensures that products are developed in line with market needs and customer expectations. These benefits collectively contribute to the creation of successful products and the overall growth of an organization.

Costs & Pricing for Product Management Software

Choosing the right plan and pricing for product management software is all about finding that 'Goldilocks zone' between getting the features your product team needs at the right price point. Here's a breakdown of typical product management software plan options and the features you can typically expect from each tier:

Plan Comparison Table for Product Management Software

Each plan typically caters to different business needs, with more advanced features and customization options available at higher pricing tiers. Free options, while limited in functionality, usually offer a good starting point for small teams or individuals just dipping their toes into the pool of product management software options.

When considering these plans, I recommend evaluating your specific needs, such as your team size, the complexity of your products, and the integrations you'll need. Balancing these factors with your budget considerations will help you select the most appropriate plan.

Product Management Software Frequently Asked Questions

Find answers to common questions other people ask about this topic.

Why is product management important?

Product management is important because without it, there are many challenges that can kill your product and make your efforts obsolete. Examples of these challenges are:

• Struggling to keep up with technological changes
• Fierce competition
• Your industry’s boundaries keep changing
• New entrants in your market
• Outliving the novelty factor

Learn more about why product management is important and how your role as a product manager is a crucial piece to the product’s success.

What is a product roadmap used for?

Product management software is used by product teams for any or all of these product-related tasks: prototyping, defining a product roadmap, user journey mapping, user behavior research, product road mapping, feature prioritization, managing sprints, analyzing product data, process mapping, and managing product releases.

Product management software is also critical for remote product management teams who need a central place to develop and manage their products.

Product Management Software vs Project Management Software

There’s a lot of overlap in project management software and product management applications. For example, many of the best tools on this list offer modules to help with both the project management and product management process.

This means in many cases you won’t use different software—you’ll use a single tool where you’ll find project management features like resourcing, scheduling, and reporting alongside product management features like road mapping, product boards, and product diagrams. In this case, you get team management applications, project management applications, and product lifecycle management tools bundled together, or, alternatively as separate modules that you can activate as you need them.

Related Read: How To Use User Story Mapping To Improve Agile Backlog Prioritization

Can these software solutions support agile and waterfall methodologies?

Absolutely, there are tools that cater more to agile or waterfall workflows, but many modern product management software solutions are designed to be versatile enough to support both. This flexibility allows teams to choose the approach that best fits their project needs and organizational culture.

To support agile product management methodologies, tools might offer sprint planning, backlog management, and Kanban boards. These features enhance iterative development, continuous feedback, and adaptability. Meanwhile, for waterfall methodology teams, these tools offer Gantt charts, milestone tracking, and detailed project planning. This ensures projects stay on track from start to finish, regardless of the methodology used.

What is feature flagging in product management?

Feature flagging, also known as feature toggling or feature flags, is a software development and product management technique used to enable or disable certain features or functionality within a software application or product. It allows product teams to control the release and visibility of specific features to different user segments or under different conditions. This approach is particularly valuable in agile development and continuous deployment environments.

Feature flagging software provides product managers with the functionality required to control projects and de-risk feature releases.

How do these tools manage product lifecycle from ideation to retirement?

Many product management software platforms offer features that support every stage of the product lifecycle. Some might focus on one or a selection of the stages, but here are some of the tools that can be useful at each stage:

• Ideation Stage: Idea boards and prioritization matrices help organize and prioritize ideas.
• Development Stage: Task assignments and timeline tracking tools keep projects on schedule.
• Launch Stage: Integrated marketing tools and launch planners ensure a smooth rollout.
• Maturity Stage: Analytics dashboards and user feedback tools facilitate ongoing improvements.
• Retirement Stage: Workflow management systems aid in the efficient sunsetting of products.

These targeted features empower teams to navigate each phase effectively, ensuring products evolve in response to market demands and internal goals.

Can these tools help with market analysis and competitor research?

Certainly, some product management tools offer integrations with data analytics platforms and web research tools. Others have feedback collection and analytics tools built in. This means you can gather, analyze, and track market trends, customer preferences, and competitor activities directly within your product management software. By leveraging these tools, product managers can make more informed decisions, identify market opportunities, and develop strategies that are responsive to the competitive landscape.

Are there different types of product management software?

Some product management software are all-in-one suites, like several of the suites listed above. But there are also a number of great specialized tools that zero in on a particular niche within product planning, research, development, or strategy.

Here is a list of a few types of product management tools for developing, prioritizing, designing, and planning products:

• OKR Software & Tools – Develop and track objectives and key results for your product lifecycle.
• Prototyping Tools – Build product prototypes with little to no coding knowledge.
• Wireframing Tools – Wireframe an app or website with drag-and-drop functionality.
• Customer Feedback Tools – Collect customer feedback and rate it according to priority.
• Roadmap Tools – Visualize the future of your product with product roadmap tools.
• Flowchart Tools – Visualize ideas, brainstorm, or cutomer pathways using online flowcharts.
• Backlog Tools – Log, track, and manage all the backlog items for your product.
• Analytics Tools – Learn about how your poduct is perfoming in the wild to craft actionable insights.
• Product Portfolio Tools – Manage multiple ongoing product projects in one central location.
• Agile Product Management Tools – For Agile product workflows that champion speed and revision.
• Product Adoption Software – Help users and customers make the most out of your product with wikis, wizards, and walkthroughs.

What’s the best way to create and share product roadmaps?

Roadmapping is a crucial part of product management, helping teams align on strategy and communicate plans effectively. ProductPlan is a popular tool for visually planning and sharing roadmaps, offering an intuitive drag-and-drop interface and collaboration features. However, the best tool depends on your specific needs—some teams may require more advanced integrations, flexibility, or affordability. If you’re exploring other options, check out our list of ProductPlan alternatives to find the right fit for your team.

What's Next?

What do you think is the best product development software, and why? How do you use user stories for product focus and feature prioritization? Do you think it’s better to use an all-in-one tool, or do you prefer a collection of product development software?

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